The service was launched in 2006 where internet users can stream millions of audio tracks and podcasts in different genres, and languages. Spotify is one of the most popular music and podcast streaming service with 172 million monthly premium subscribers worldwide. It is a subtle yet effective design for the music streaming service.Spotify- A Music and Podcast Streaming Service ![]() The darker shade of green used for the letters increases the contrast with the background. While the logo used the name in a white serif font, Spotify's logo uses avocado green as the background color, which is often associated with nature. The new look emphasizes the brand's connection to music and emphasizes the company's brand identity.Īlthough there is no national color in the Spotify logo, the company chooses a design inspired by the late 2000s, similar to that of AirBnB. The original logo featured three lines above the "o" to represent sound waves. The company has had two logos since its inception. The new logo is based on a new logo design that symbolizes growth and progress. The three lines are enlarged letters with the name Spotify written in the same font. In 2015, the Spotify logo was changed to a more modern design with three white lines. The three arc-shaped lines in the wordmark also were replaced by waves. In its original form, the logo was a square with rounded corners bearing the word 'Spotify' with a raised 'o' in the center. ![]() ![]() The company was founded in 2006 and the logo underwent a few redesigns before acquiring its modern appearance. While it has undergone a few changes over the years, the Spotify logo is still the most recognizable symbol for the music streaming service.
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